Wella Magma 39 Dorato Cendrè 120g

[This review was collected as part of a promotion.] I really really love this shade! I didn’t even lighten my hair and it turned my light brown to a beautiful pink brown mauve, these colors pop and both fade very well, you can also use them alongside other colors and they will not bleed into eachother!

[This review was collected as part of a promotion.] I like the depth of color these dyes provide. They also have good staying power. There are some beautiful colors in the lineup, though I wish there were more. It leaves hair feeling soft, and lasts for weeks with good upkeep.

[This review was collected as part of a promotion.] it smells really pretty, but it’s just ok…. the color lasted only one day and it was hardly visible and I was hard to get out. It’s very affordable. I don’t think I would buy it again, even tho I like most of Wella products.

[This review was collected as part of a promotion.] Bought the pink and i was a little afraid at first to try to on my platinum blonde hair but I went for it and I absolutely love it! I’ve had it in for about a month now and it’s just now starting to fade. I’m not thrilled on the color after it starts washing out but it’s to be expected. Overall I love it and will be doing a touch up really soon! The pink color was very vibrant and bright! I got compliments everywhere I went about my hair, and I must say they made me feel great! I’m very pleased with this purchase!

[This review was collected as part of a promotion.] The color is strong, vibrant and leaves hair looking shiny. it is semi-permanent which means it will require upkeep but nothing crazy. Get yourself a color conditioner and the color will last longer. Wella Color Charm Paints Semi Permanent Hair Color

[This review was collected as part of a promotion.] I mixed the mauve and the light pink together and it was a BEAUTIFUL color in the bowl. I was super stoked. My hair is a mix of levels as a have highlights, but the majority of my hair is a level 9,10 (the underneath of my hair is more of a level 6,7). I opted for chunky highlights throughout the level 9,10 sections as I knew it wouldn’t show on the darker sections. What a disappointment. After washing, you couldn’t even tell I had put any color in my hair. There was a slight tint but that was it. After one more wash it was completely gone. Maybe the darker colors work better, but I don’t plan on finding out.

[This review was collected as part of a promotion.] not to terrible of a color, i tried an assortment of colors when i tried this brand, teal, blue, purples, magenta, and light pink the only complaint i really have is for the light pink, it didnt wanna stick or hold. otherwise they are good, decently priced and doesnt have an over powering chemically scent

[This review was collected as part of a promotion.] I was super excited while on vacay in Iowa to try the bright yellow on my bleached out bangs. Applied it, waited, washed out and nothing! The color only took on my freshly bleached roots and washed completely out after 2 washes!